It's a fact: technology and our ways to conversate, are contnuasly evolving. New modern tools, telecommunications, constant updates, strategies and methodologies of online selling, lead invariably to the need to create a website to show our business to the world.
Don't have one yet? In this post you will find the reasons to understand that being on the Internet is a necessity, not an option!
Create a website: The best strategy for your business
Today, having an online platform to promote a brand's products or services is essential. The massive and unprecedented arrival of millions of world buyers offered by the Internet, make this medium the most effective to show itself to the world and compete, at least for now.
At the beginning of 2019, We Are Social and Hootsuite concluded in their annual report that 57% of the world's population is connected to the Internet through their mobile phone, with greater preference.
This evolution in digital communication increases notably every year: there is a preference to contact us, buy, or to know and obtain useful information through this medium. In this context, conceiving that at least half of our planet is an Internet population represents a great opportunity for any local company that decides to promote its products through the Internet or provide useful information to its customers.
The many advantages of creating a web page:
The results of creating your own website are in plain sight: every day more and more companies grow exponentially thanks to websites. Having an online presence requires the investment of resources that, in the short or medium term, end up being very profitable. Undoubtedly, the money invested in the creation of a web platform is minimal in relation to the multiple benefits that you are going to obtain.
We share with you some of the most relevant!
1. BUSINESS OPEN 24 HOURS A DAY, 365 DAYS A YEAR
Considering that half of the world's population spends many hours on the Internet looking for useful products or services to buy, having a website will allow your target audience to find you anywhere, anytime. It is a great advantage since you can earn money by selling or making yourself known during the day or night without trying too hard.
horario del día. Es una gran ventaja ya que podrás ganar dinero vendiendo o darte a conocer durante el
día o de noche sin esforzarte demasiado.
2. GREAT BRAND REPUTATION
For many Internet users, “being on the Internet” means being a company at the forefront, with great credibility and professionalism. In this way, the image of your brand will grow and, consequently, you will be able to obtain many benefits such as web traffic, online sales, recommendations, among others.
3. KEY MARKETING STRATEGIES
By creating a website, you can generate various strategies that help you reach your potential clients and, in addition, being able to meet them! Obtaining information from your leads is key if you want to grow in an online world that is full of competitors. The metrics and analysis of your objectives and actions will allow you to track the behavior of the users who enter your niche, which is a benefit to guide your future marketing strategies.
4. COMPETITIVE ADVANTAGE
Creating a website can open the doors to the digital world and compete, standing out among other companies in your market. If you perfectly combine the SEO of your website, online advertising and Social Media strategies, without a doubt, your company will occupy an important place in Google, positioning you among the first search results.
5. BETTER COMMUNICATION WITH YOUR CLIENT
Online communication and loyalty are essential if you want your customers not to abandon you. Having a responsive web platform will allow you to keep them attentive, loyal and attracted to your business. Including an online chat, contact form or suggestions and being attentive to the needs of each user, will position your brand better.
To conclude, your business must be on the Internet if you want to grow! However, owning an online platform won't bring profitability to your business by itself. It is a responsive design and SEO strategies that will help you achieve a good job. At DGC we know how to create your website so that success reaches your business. Contact our agency!