{"id":7250,"date":"2019-07-31T09:47:11","date_gmt":"2019-07-31T12:47:11","guid":{"rendered":"https:\/\/somosdcg.com\/?p=7250"},"modified":"2021-01-25T15:35:45","modified_gmt":"2021-01-25T18:35:45","slug":"3-consejos-para-crear-una-buena-campana-de-retencion-de-clientes","status":"publish","type":"post","link":"https:\/\/somosdcg.com\/en\/estrategias\/3-consejos-para-crear-una-buena-campana-de-retencion-de-clientes\/","title":{"rendered":"3 consejos para campa\u00f1as de retenci\u00f3n de clientes"},"content":{"rendered":"

Optimizing<\/span> customer retention<\/b><\/span>is a good strategy that, in the medium term, pays big dividends to\nyour company. How to achieve it? Check this note!<\/span><\/p>\n

Client retention: How to achieve a successful campaign<\/h2>\n

There are several efficient actions that a digital company can develop and obtain, in a short time,\nthe desired profitability.<\/p>\n

In the world of digital marketing nothing is obtained from one day to the next<\/b>. The strategies that\nare applied to increase sales or to build customer loyalty require time<\/b>.<\/p>\n

However, when they are carried out in a constant way and measuring the results obtained to\ncorrect mistakes or to better direct the actions, the success is assured.<\/p>\n

Put these 3 strategies into practice to add to your customer retention campaigns<\/span><\/h3>\n
    \n
  1. \n

    RESEARCH WHAT YOUR CUSTOMERS ARE LOOKING FOR<\/b><\/span><\/h3>\n<\/li>\n<\/ol>\n

    It's going to be very difficult to retain your customers if you don't know exactly what they want and what they think about your brand<\/b>. <\/span><\/p>\n

    Satisfaction surveys, like those for those who leave our shopping carts in the middle of a purchase,\nwill allow you to elucidate what motivation they need to buy more or simply to convert!<\/b><\/span><\/p>\n

    From time to time you can carry out an email marketing campaign<\/b><\/span><\/a> by sending surveys or specific and personalized questions to a certain target<\/b> to obtain successful strategies that you can possibly apply in the retention of this group.<\/span><\/p>\n

    Researching your target audience is essential to carry out any digital marketing strategy.<\/b><\/span><\/p>\n

      \n
    1. \n

      CONTINUOUS COMMUNICATION<\/b><\/span><\/h3>\n<\/li>\n<\/ol>\n

      Close and constant communication<\/b><\/span><\/a>\ncustomer retentionstrategy.<\/b>. In addition to promoting an impulse towards greater salesyou must prioritize the\nsubscriptions of those visitors who arrive at your website<\/b>.<\/span><\/p>\n

      In it the information must be clear, the navigation intuitive and fast<\/b>in short: you must have a responsive website<\/b><\/span><\/a> that increases the user experience and plays in your favor. Don't forget that all\nthis makes for good communication and interaction with your potential clients<\/b>, which will be the key to retaining them and <\/b>preventing <\/b>them from leaving your site and, consequently, from moving away from your brand<\/b>.<\/span><\/p>\n

      In addition to a responsive website<\/b>, promoting email communication and newsletter subscriptions<\/b> can become an economical channel with great potential to connect with your customers and send\nthem trends, product updates, announcements, special promotions and much more.<\/span><\/p>\n

      Another essential channel to increase communication and<\/b> retention of your customers<\/b> is to have a <\/b>presence in the social networks<\/b><\/span><\/a> that best suit your company. Staying active in those used by your audience can be a great opportunity to increase conversions. <\/span><\/p>\n

      You will be able to publish valuable content on a regular basis and communicate directly with your\nfollowers<\/b> to answer questions and provide effective solutions that place your brand on the\npedestal of empathy, resolution, and vanguard<\/b>.<\/span><\/p>\n

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      1. \n

        REWARD YOUR CUSTOMERS<\/b><\/span><\/h3>\n<\/li>\n<\/ol>\n

        A rewards program is undoubtedly an effective customer retention system<\/b>.<\/span><\/p>\n

        Whoever is satisfied with a product or service and also receives a personalized reward, prize or\nthanks, becomes a loyal customer.<\/b>.<\/span><\/p>\n

        You can motivate your audience with special discounts or reasonable offers<\/b> for a second purchase or when they reach a certain amount of product obtained, hold raffles among the followers of\nyour social networks, promote a specific product among a select group at a prominent value, and so on.<\/span><\/p>\n

        The goal is to make your customers feel pampered and grateful to be part of your digital brand<\/b>. If you pursue this goal, you will be able to diagram a multitude of loyalty actions and, consequently, <\/b>de <\/b>of retention.<\/b><\/span><\/p>\n

        Do you want to create the perfect customer retention campaign? In DCG<\/span><\/a> we can help you!<\/span><\/h4>\n

        \u00a1<\/span>Contact our agency<\/b><\/span><\/span><\/a> and <\/span>let's start working together!<\/b><\/span>!<\/span><\/p>\n

        <\/h3>\n

         <\/p>","protected":false},"excerpt":{"rendered":"

        Optimizar la retenci\u00f3n de clientes es una buena estrategia que, a mediano plazo, brinda grandes dividendos a tu compa\u00f1\u00eda. \u00bfC\u00f3mo lograrlo? \u00a1Mir\u00e1 esta nota! Retenci\u00f3n de clientes: C\u00f3mo lograr una campa\u00f1a exitosa Existen diversas acciones eficientes que una compa\u00f1\u00eda digital puede desarrollar y obtener, en poco tiempo, la rentabilidad anhelada. En el mundo del marketing […]<\/p>\n","protected":false},"author":1,"featured_media":7295,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[78,26],"tags":[81,82,69,17],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/posts\/7250"}],"collection":[{"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/comments?post=7250"}],"version-history":[{"count":4,"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/posts\/7250\/revisions"}],"predecessor-version":[{"id":7987,"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/posts\/7250\/revisions\/7987"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/media\/7295"}],"wp:attachment":[{"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/media?parent=7250"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/categories?post=7250"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/somosdcg.com\/en\/wp-json\/wp\/v2\/tags?post=7250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}